Business Strategy in Digital Transformation

Dawar - When Marketing is a Strategy

D�Aveni - Mapping Your Competitive Position

Favaro Romberger Meer - 5 Rules of Retailing in Recession

Gupta Mela - What is A Free Customer Worth

Jullens - How Emerging Giants can take on the World

Kapur Dawar Ahuja Unlocking the Wealth in Rural Markets

Kuliah Umum Prof Dr Dato Sri Tahir MBA 12 Feb 2018

Porter Heppelmann - How Smart Conneted Products Are Transforming Competition

Porter Heppelmann - How Smart, Connected Products are Transforming Companies-1

Quelch Jocz - How to Market in A Downturn